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When choosing an email marketing platform, one of the key factors to consider is pricing. GetResponse is a top-rated platform known for its diverse features and flexible pricing models, making it a favorite among businesses of all sizes. In this comprehensive guide, we’ll dive into GetResponse pricing plans, helping you understand the costs, features, and who each plan is best suited for.
Whether you’re a solopreneur, a small business, or an enterprise-level organization, there’s a GetResponse pricing plan that fits your needs
GetResponse offers four main pricing plans along with a Free plan. Pricing depends on your list size, but the base prices for 1,000 contacts are as follows:
For businesses with larger contact lists, the pricing adjusts accordingly, but GetResponse also provides a custom pricing option for those with over 100,000 contacts. Let’s break down each plan in detail:
Free Plan
Price: $0/month
Ideal for: Beginners, freelancers, or small businesses with basic email marketing needs.
The Free Plan is GetResponse’s entry-level offering that gives you the ability to start building and nurturing your contact list without upfront costs. You can manage up to 500 contacts and access a few essential features:
- Unlimited newsletters to stay in touch with your audience
- Access to the Website Builder and AI-generated templates
- Sign-up forms and landing pages to capture leads
- Email marketing tools like pre-designed templates
- Integration with other tools like Facebook Ads and Google Ads
However, the free plan does have limitations. For instance, you can only send one landing page and cannot use advanced automation or webinar features. It’s a great plan for businesses looking to experiment with email marketing before scaling up.
Email Marketing Plan
Price: Starting at $19/month (for 1,000 contacts)
Ideal for: Small businesses or entrepreneurs looking to build and engage their audience.
The Email Marketing Plan offers more flexibility and scalability compared to the Free plan. With this plan, you get:
- Unlimited email sends for ongoing communication with your subscribers
- Autoresponders for automated email sequences (e.g., welcome emails or follow-ups)
- Advanced design and delivery options, including A/B testing to optimize your emails
- Basic segmentation to send personalized messages to different groups
- Contact scoring to prioritize your most engaged subscribers
- Customizable landing pages with more design and conversion features
This plan is perfect for small businesses looking to grow their lists and automate basic email campaigns without needing advanced marketing automation.
Marketing Automation Plan
Price: Starting at $59/month (for 1,000 contacts)
Ideal for: Medium-sized businesses or marketers needing advanced automation workflows.
The Marketing Automation Plan unlocks the full potential of GetResponse’s automation capabilities. With this plan, you’ll gain access to:
- Automation Builder for creating complex, multi-step workflows that respond to user behavior, such as abandoned cart emails or lead nurturing sequences
- Event-based automation triggered by actions like purchases, sign-ups, or specific website interactions
- Advanced segmentation and lead scoring, allowing for highly personalized campaigns
- Access to webinars (up to 100 attendees), helping you engage and convert leads through live sessions
- More in-depth analytics and reporting, helping you refine your strategy over time
This plan is tailored for businesses that want to streamline their marketing processes, nurture leads more effectively, and increase conversions through automation.
Ecommerce Marketing Plan
Price: Starting at $119/month (for 1,000 contacts)
Ideal for: Ecommerce stores and businesses looking to integrate marketing automation with ecommerce.
The Ecommerce Marketing Plan is designed for businesses selling products online, offering features that help convert browsers into buyers and boost customer retention. Some standout features include:
- Abandoned cart recovery emails, encouraging customers to complete their purchases
- Product recommendations based on customer behavior and preferences
- Ecommerce integrations with platforms like Shopify, Magento, PrestaShop, and WooCommerce
- Advanced segmentation to target specific customers based on purchase history, location, or preferences
- Dynamic pop-ups and forms to capture leads and grow your list
- Promo codes integration within your emails to offer discounts and drive sales
For businesses that rely on digital sales, this plan is ideal for maximizing revenue through personalized and automated marketing efforts.
Add-On Features and Custom Plans
If your business has more specific needs, GetResponse also offers a variety of add-ons and custom solutions. These include:
- Transactional emails for sending order confirmations, receipts, and shipping notifications.
- Dedicated IP address for better control over email deliverability and reputation.
- Dedicated Account Manager and enhanced customer support for enterprise-level businesses.
For businesses with over 100,000 contacts, you can contact GetResponse for a custom pricing plan that fits your specific requirements.
Discounts and Long-Term Plans
GetResponse offers significant discounts for businesses willing to commit to long-term plans:
- 12-month plan: Save 18% on the total cost
- 24-month plan: Save 30% on the total cost
These long-term options can be especially useful for businesses that plan to stick with GetResponse over the long haul, maximizing their savings while benefiting from the platform’s full suite of tools.
Which GetResponse Plan is Right for You?
Choosing the right GetResponse pricing plan depends on the size of your contact list, the level of marketing automation you need, and your business goals. Here’s a quick summary to help you decide:
- Free Plan: Ideal for testing the waters with basic email marketing for up to 500 contacts.
- Email Marketing Plan: Perfect for small businesses looking to scale their email efforts with advanced features like autoresponders and segmentation.
- Marketing Automation Plan: Best for growing businesses needing sophisticated automation and analytics tools to nurture leads and convert customers.
- Ecommerce Marketing Plan: Tailored for online stores looking to optimize their ecommerce marketing through automation and personalized campaigns.
Discover the New GetResponse Content Monetization Platform?
GetResponse has recently launched its Content Monetization Platform, designed specifically for creators looking to monetize their expertise. This platform allows creators to easily sell online courses, premium newsletters, and webinars—all from a single, intuitive dashboard. By combining tools such as email marketing, landing pages, and audience management, GetResponse offers a seamless experience for those aiming to turn their content into a consistent revenue stream.
Whether you’re an experienced creator or just starting, GetResponse’s platform enables you to streamline your business and focus on what matters most—delivering value to your audience. No more juggling between multiple tools; the platform is an all-in-one solution for effective content monetization.
How GetResponse Can Help You Earn More
With this innovative platform, content creators can:
Sell Courses and Webinars: Turn your expertise into an income by offering premium online courses and live webinars. The easy-to-use interface allows for hassle-free setup and management.
Premium Newsletters: Monetize your content through paid newsletters, offering exclusive insights and information directly to your audience.
Comprehensive Marketing Tools: GetResponse integrates email marketing, sales funnels, automation, and landing pages, allowing creators to grow their audience and convert visitors into paying customers.
GetResponse Pricing for Creators
Unlimited courses
Quizzes & certificates
No transaction fees
24/7 live chat support with unlimited access to email marketing, autoresponders, marketing automation, websites and landing pages, and integrations and APIs.
Each plan offers scalable tools, so you can grow as your audience and revenue expand.
By offering a range of plans, GetResponse ensures that whether you’re a small content creator or running a larger operation, you have the right tools at your fingertips to maximize earnings and boost engagement.
